Cracking the Code Weekly Show

“Selling with Storytelling, Part 2”

You see it with airfares around the holidays – dynamic, seasonally-changing pricing. But should contractors learn something from the practice?

In this week’s Cracking the Code, Weldon Long answers user-submitted questions – including the idea of altering price based on demand – explains the power of dreaming big, and continues examining strategies to sell using storytelling

Watch the show now at, before it enters the EGIA members-only archive on July 16.