EGIA’s Cracking the Code Weekly Show

“The Secret to a Painless “Repair vs. Replace” Conversation”

When your business’s summer rush slows to a fall trickle, contractors must create urgency for homeowners to buy. But when a homeowner is thinking of spending $300 on a repair, encouraging them to consider a larger investment for replacement requires a thoughtful conversation.

This week, Weldon Long and Gary Elekes explain the importance of a non-threatening “repair vs. replace” conversation with your homeowners and how it can help you generate revenue during the shoulder season.

That and more on this week’s Cracking the Code, available free for all until 10/7.  Watch the show now at EGIA.org/Alliance-Show,