In 2017, the company hit the $1 million revenue mark, which took over a decade to achieve. Seven years later, in 2024, Baggett Heating surpassed $2 million in revenue — a testament to Ward’s leadership.
Training and Performance Standards

static pressure test results to a customer.
Speaking of training, in my mind, one of Alana Ward’s standout contributions to the company has been her approach to employee development. She recognizes the importance of technical expertise and customer service and has implemented rigorous training programs to produce well-rounded technicians.
“Every service call is like a puzzle,” Ward explains. “Technicians need to understand how all the pieces fit together to provide the best solution for the customer. Doing this has a positive impact on customers’ lives. A problem-solving approach also keeps the work engaging and fosters a sense of accomplishment and pride among our team members.”

Jesse Waldrop tests refrigerant pressure
to make sure the system performance
is at its best.
Her emphasis on system performance testing and precise measurements has become a hallmark of the company’s approach to HVAC services. By focusing on performance rather than just repairs, Baggett has differentiated itself from competitors and earned a reputation for thorough, high-quality work.
Building a Strong Company Culture
Alana Ward’s leadership extends beyond operations and revenue growth — she places a high value on cultivating a positive and inclusive company culture. Despite the physical demands of the HVAC industry, she strives to create an environment where employees feel supported and motivated.
“You have to love the challenge of the work and helping people,” Ward emphasized. “If you don’t have that, the physical part of the job will wear you down.”
This culture-first approach has paid dividends regarding employee retention and customer satisfaction. Ward’s emphasis on communication, problem-solving, and customer care has become a defining characteristic of Baggett Heating and Cooling.
Ward adds that this success goes back to the team’s commitment to solving problems and providing exceptional service. She believes the company’s reputation for excellence has been a key driver of its growth, as satisfied customers continue recommending Baggett Heating and Cooling to friends and family.
Looking Ahead
As the HVAC industry continues to evolve, Ward remains optimistic about the future. She acknowledges that technological advancements and changing customer expectations will require ongoing adaptation. However, she says the company’s commitment to quality, innovation, and customer service will keep it ahead of the curve.
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