At National Comfort Institute (NCI), we teach High-Performance HVAC™ Contractors about things like airflow, Btus, duct leakage, and energy efficiency scores. As contractor members and non-members who believe in testing and measuring, you invest in training, tools, and testing to deliver measurable performance. It’s your belief that helps to set the high-performance industry apart.

But this June 22, as we recognize National HVAC Tech Day, it’s worth turning the spotlight, not just on the technical performance of HVAC systems, but on the personal performance of the people who install, service, and maintain them. Because let’s face it, in the eyes of the homeowner, your technician is your brand.

National HVAC Tech Day is on June 22, 2025

First some history: June 22nd was designated National HVAC Tech Day by by ARS/Rescue Rooter — a national home services provider.

The Human Side of High Performance

Consumers don’t often remember your static pressure readings or airflow test results. But they do remember whether your tech showed up on time, explained things clearly, and treated their home with respect. In today’s high-stakes, trust-driven service environment, these soft skills matter as much as technical chops.

High-Performance HVAC isn’t just about equipment — it’s about execution. That includes the conversations your techs have at the kitchen table, the confidence they inspire, and the credibility they build.

Tough Jobs / Trusted Pros

Let’s not forget the grit it takes to do this work. HVAC techs crawl into scorching attics, brave frigid basements, and squeeze through spaces most of us wouldn’t even poke our heads into. They troubleshoot under pressure — often while a customer is breathing down their neck — sweating (or shivering) and wanting answers.

That’s not just service. That’s service under fire. And because they are properly trained and confident in their skillset, when techs pull it off with professionalism, empathy, and a sense of pride, THAT is where customer loyalty begins. That’s where five-star reviews come from. That’s where referrals start.

Training Beyond Tools

As leaders in the high-performance space, I believe we owe it to the field service and installation teams to elevate both their technical and interpersonal game. Are you investing as much in customer communication and emotional intelligence as in airflow diagnostics and commissioning protocols?

Why do I ask? Because a poor customer experience can undo a great HVAC system. And a solid technician with strong people skills can turn even a difficult service call into a long-term relationship.

Recognition Isn’t Just a Hashtag

Yes, #NationalHVACTechDay is a great moment to shout out your team on social media. But the best recognition is consistent, genuine, and internal. Celebrate your techs with real gratitude. Empower them with knowledge. Back them with the tools and support they need to deliver top-tier comfort and customer care.

Because at the end of the day, the technician is the bridge between your company’s promise and the customer’s experience.

So celebrate your technicians – on June 22 AND all year long.

They’re not just the face of your business. Technicians are your front-line champions. They’re the heartbeat of your success.